Project Name

Type

A.i.R / 70 Days Of Emotions

Packaging Design

Project Info

A.I.R (As i Remember) is a 70-day packaging project exploring how emotions are experienced and remembered over time. Each day, a specific emotional state was translated into an abstract watercolor composition, later refined digitally and applied to a conceptual perfume system. The project consists of 70 designs across seven emotion groups, each with ten variations that progress in concentration: from a lighter expression at 20% opacity (eau de fraîche) to a fully saturated state at 100% (parfum).